Arushi Nayan

HomeLane Career Page

Internship Project

Role - Visual Design, UI/UX 

Duration - 1 weeks

Brief: This project was done during my internship and my company was into home interior design, so the task was to design a mobile and web career page. The company currently uses darwin box for job applications.

Current Career Page

Problem Identification 

The company works hard to get candidates interested in their company— send personalized InMails, even galvanized employees to share job postings on social media—but still, aren’t getting great applicants.

 

According to LinkedIn research, only 25% of candidates are actively seeking a job. This means that the large majority of the talent pool needs to be moved by the careers page in order to spend the time applying. 

 

Problems in the current page:

  • It’s no more than a list of vacancies.

  • Don’t have any images for people to connect

  • There’s no why—why a great candidate should work for you.

  • It doesn’t give a clear mission statement that inspires.

  • It doesn’t give the ideas of company culture.

User Persona

During User Research Interviewed 5 different people from age ( 24- 35)

Needs

  • A career page who tempts him to work for that company

  • Tells the role with full details so that he could make a proper decision.

Ashish Agrawal

Age: 27

Location: Banglore

 

Not Actively Looking for jobs

Painpoints

  • It doesn’t tell which role is fit for him.

  • It doesn’t tells the clear mission of the company.

  • Don’t have any idea about the darwin box.

Market Trend

Aadarsh Sinha

Age: 24

Location: Delhi

 

Actively Looking for jobs

Needs

  • A career page that shows company's work culture.

  • Shows what are the perks 

  • And Shows the job description clearly.

Painpoints

  • Darwin box doesn't seem clear to him.

  • It doesn’t tell the clear mission of the company.

  • Doesn't excite him to work for the company.

The research was done on the various career pages that are being liked by job seekers. Interviewed 5 users and asked them about their favorite career page and got these as the answers.

  • Spotify

  • Airbnb

  • Meesho

Then a thorough research was made on each career page, of why they are being liked by the users.

Final design

Design for desktop

Design for mobile

Constraints:

I was not allowed to experimeny a lot on the visuals and had to stick to the companies guidelines.

© Arushi Nayan 2019